Resources

Field notes on getting found by AI.

Practical writing on answer engine optimization, machine readability, structured data, and governed localization. Structured the way we tell clients to structure theirs, because the discipline is the point.

Latest

Start here


What answer engines actually read

Why structure beats volume, and the schema that gets you cited instead of skipped.

Benchmarking against named competitors

How to read the empty cells in a comparison, and turn the gap into a roadmap.

Why translations rot at six months

The drift problem, and how translation memory plus glossary governance stops it.

More coming soon. This page will list live articles once the blog is wired in.

Prefer the short version?

Run a Snapshot on your own site.


The fastest way to understand any of this is to see it on your own domain. It's free.